Monday, October 31, 2011

leveling up with gene yang at san francisco public library

great looking event - and extra credit opportunity for intro to media studies students - at san francisco public library:

saturday, november 5, 1-2:30 pm.
latino/hispanic community meeting room b
main library, lower level

Thursday, October 27, 2011

media fast homework assignment

1. sometime between thursday, october 27 and monday, october 31, stop using all modern media. you can read books and magazines and papers, but stop using media that is electronic or digital. no iphones, no facebook, no text. no computers, TVs, or radios. mark the time your media fast begins.

2. continue your fast for as long as possible - the longer, the better.

3. when your absence from media becomes dangerous, impossible, or unbearable, return to them. note which device you broke your fast with and record the time.

4. calculate how long your media fast lasted.

5. take some time -- a few hours, a day -- to reflect upon what happened.

6. in no more than one page, share your findings. make sure your name is on the page and bring it to class on tuesday, november 1.

tip: think about the timing of your media fast and strategize accordingly.

Wednesday, October 26, 2011

mid-term 2 study guide

Mid-term 2 for Intro to Media Studies covers all the assigned readings, lectures, and guest lectures from September 27 to November 1. The test includes 33 multiple choice, true or false, and fill-in questions. You have the entire class period to take the test.

In preparing for mid-term 2, you should read and understand the following:

Steven Lubar, “Radio,” in InfoCulture: The Smithsonian Book of Information Age Inventions (Houghton Mifflin Co, 1993), pp. 213-241.

Reyhan Harmanci, Battle over KUSF’s Future Rages On, The Bay Citizen, March 19, 2011.

Sami Grover, Cutting-Edge Animation & Video, Made in Off-Grid Treehouses, Treehugger blog, July 20, 2011.

Robert A. Rosentone, “The Historical Film: Looking at the Past in a Postliterate Age,” in Marcia Landy (ed), The Historical Film: History and Memory in Media (Rutgers University Press, 2000): pp. 50-66.

Richard Campbell, Christopher R. Martin, and Bettina Fabos, “Television and the Power of Visual Culture,” Media & Culture: An Introduction to Mass Communication, 7th edition (Bedford/St. Martin's, 2010), pp. 143-171.

Joseph Turow, “Understanding the Strategies of Media Giants,” Media Today: An Introduction to Mass Communication, 4th edition (Routledge, 2011): pp. 192-223.

You should also review your class notes and be familiar with the following:

* early amateur radio and DIY culture
* radio's development into a consumer product
* radio and advertising
* radio and war
* the current state of KUSF
* Trout Gulch
* How-to Homestead
* Professor Kaiser's lecture about film and memory
* mainstream films construction of historical worlds
* early television sponsorship
* quiz shows
* the economics of reality tv
* threats and challenges to television
* the basic strategies of Disney, News Corp, and Google
* Professor Silver's lecture on Bob Dylan.

Also, review notes from class discussions of popular music projects and student media fasts.

Friendly reminder: consider studying and discussing this material with a classmate or small group.